The Gifts & Loyalty
The Gift & Loyalty

Client Journey

Both new and existing clients take the same continous journey with The Gift and Loyalty Company. Whether it’s a fresh project, or simply one that needs some development, they all start with a light bulb moment:

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There are lots of reasons to consider contacting a gift or loyalty card provider; perhaps you want to learn more about your customers, increase brand awareness, enhance loyalty to your brand or products, or generally improve sales, profitability and see a return on your investment by adding another sales channel. At The Gift and Loyalty Company, we make implementing a gift card or loyalty scheme really simple.

We’ve prepared a jargon buster to help demystify gift and loyalty card systems for those who are unfamiliar with the industry (link coming soon). If you already have a scheme, you may want to just get in touch and see how we do things differently. It’s all about our client’s business:



So you’ve had that light bulb moment, you’ve done your research, and now you want to learn more about how we can help you start a gift or loyalty card programme. Our systems are incredibly flexible as not all business are the same. We start by making your business our business and tailor solutions to suit your requirements, ensuring that you won’t be paying for services you just don’t need. Why don’t you give us a call, and we’ll have a talk about what we can do for you.


Once we’ve sat down with you and discussed what your goals are, we will apply all our knowledge of your sector to identify and present opportunities for growth, alternative sales channels, and current and future industry-specific trends that could benefit your business. With over 30 years combined experience in the retail, leisure and hospitality gift experience industries, we have a wealth of knowledge at your disposal. Our bespoke solutions do not carry an off-the-shelf price-tag.


The only way to effectively design and develop the right solution for your company, we first make our business all about your business.


Now we go to work for you! Design, development, testing and integration can seem an incredibly daunting task, however our dedicated team has the know-how to make this process easy to understand and implement. We take care of everything, making sure that you are involved and updated each step of the way. Our client delivery team will make sure that our systems are compatible with any of your existing software, till or POS systems. We make sure that the introduction of your new card goes smoothly, however big or small the business.


Our end-to end solutions include taking care of the design and manufacture of physical cards.


Lift off! We’ll launch your bespoke gift or loyalty system and monitor its progress. Our expert
marketers will help you make the most of your new card scheme, offering advice and assistance that will optimise your investment and maximise your ROI.


Gift and loyalty campaigns are reviewed and monitored to allow you to react to trends in your industry. Daily, weekly and monthly reports will be at your fingertips, allowing you to see your new programme working in real-time, available any time of day, 24/7.


For us, the project only really starts once your card is launched! Our key focus is customer support and our after sales service is second to none. We are always available to assist and support you as your card scheme develops; we’re always available to visit your store or business to discuss new ideas or even just for a friendly chat. Our UK-based call centre caters for B2B and B2C card support and technical queries. Our project development teams in Europe and Asia are on hand to further support your needs and help your business grow.